Business Models - Information Model
INFORMATION MODEL
Several online ventures focus on the sale of information. For example, the Wall Street Journal Online, one user of this model, offers a subscription that includes access to articles, detailed company information, and real-time stock quotes for a monthly fee. Consumer Reports Online offers access to its product ratings and reports for a fee as well. To draw more readers, both offer a limited amount of free content and charge a subscription for access to premium content. Quite often, sites like these also rely on advertising to make money.
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